Insults: The Latest Conversion Rate Optimization Strategy?

MessyDesk

So, is this a thing now? Over the past few months I’ve noticed what is ostensibly a conversion rate optimization trend that was a little jarring at first and now is beginning to get under my skin a little bit. I’m seeing it on more and more sites. Many of those sites are run by … Read more

Presentation: Zen and Now

I used to think I was pretty good at presentations but, in fact, I was guilty of “Really Bad PowerPoint. Then I read Presentation Zen and everything changed.

ISA: One Member’s Vision

The ISA (International Society of Automation) is facing a challenging time.  As I prepare to attend the Fall Leaders’ Meeting and ISA Expo in a few days, I know that major cuts and dramatic changes are in store.  Depending upon how you look at it, I am personally either blessed or cursed not be part … Read more

The 21st Century Land Grab

By now, many people are familiar with Cybersquatting – a process whereby a person registers a domain name in bad faith with the intent of reselling it later for a profit. Recent legislation has made it easier for trademark holders and famous persons to obtain their domains from squatters, but the process is by no … Read more