This is part of a new series titled “How I Work,” in which I’ll reveal the tools and practices I use on a regular basis. If you’re just getting started with inbound marketing, this will help you figure out “what” and “how.” If you’re an experienced inbound marketer, you might find a new tip or … Read more
This is part of a new series titled “How I Work,” in which I’ll reveal the tools and practices I use on a regular basis. If you’re just getting started with inbound marketing, this will help you figure out “what” and “how.” If you’re an experienced inbound marketer, you might find a new tip or … Read more
Today, I want to enlist your help with an affliction that is debilitating our business community. It’s an affliction that causes business owners to pay tens of thousands of dollars to companies who can build them a website that’s beautiful on the outside, but empty on the inside. I call it Pretty Picture Disorder or PPD. … Read more
Writing a business blog is hard work. When I see businesses – especially small businesses – put in the effort, my heart sings! But when they do it in a way that makes all of that effort a complete waste of their time, it breaks my heart! Unlike Neidermeyer from Animal House, I take no … Read more
The new Girard at Large website is approaching 30 days since its launch. But it didn’t take nearly that long to realize that something was very, very different from its previous incarnation. Almost instantly, there were already messages from Google that essentially said, “I see what you did there.” There were indirect signs like Google … Read more