How Lambda and Sigma Are Squeezing Inbound Marketing

Anaconda Vise

I attended Hubspot’s Inbound13 conference this past week. All I can say is, “Wow.” I’ve been going for four years and the growth in quantity and quality have both been staggering. I felt a bit like a pre-adolescent girl at a Big Time Rush concert, as some of my favorite marketing thinkers and doers were … Read more

Statistics: I Do Not Think It Means What You Think It Means

Too many marketing mavens and bloggers are playing “weekend warrior” with statistics. Beware of data defects and logical fallacies before buying their conclusions.