This is the resource page for my CSIA Executive Conference 2013 presentation, How Not to Fail at Social media. It contains a pre-recorded version of the presentation as well as some additional links you may find useful.
Recommended Links
Check out this Introduction to Inbound Marketing slide deck.
Learn to grade your own inbound marketing efforts with the free self-assessment.
Watch a presentation about the fast pace of change: The Social Media Doppler Effect
Webinar Recording
http://www.youtube.com/watch?feature=player_embedded&v=_2y-rIFITMQ