Writing a business blog is hard work. When I see businesses – especially small businesses – put in the effort, my heart sings! But when they do it in a way that makes all of that effort a complete waste of their time, it breaks my heart! Unlike Neidermeyer from Animal House, I take no … Read more
Inbound marketing is really pretty simple; create remarkable content, share it with your friends and then convert that interest into business. It’s just too bad that simple doesn’t alway mean easy. And, boy, this stuff sure ain’t easy.There are a few reasons why businesses struggle with inbound marketing. The first and (arguably) most difficult hurdle … Read more
Job Change Notifier is shutting down. They’re a utility that allowed LinkedIn users to be notified via email whenever one of their connections changed jobs. They didn’t run out of money due to mismanagement and their app is extremely popular. So why are they shutting down? Because LinkedIn is turning off the hose. They’re changing … Read more
A couple of years ago, I caught a portion of a documentary about the rock band Rush. I’m a casual fan of theirs but probably even more so a fan of their drummer, Neil Peart. He’s an impressive guy for many reasons. In addition to being widely recognized as one of the greatest rock drummers … Read more
I’ve read a lot of stuff about writing. And I’ve written a lot of stuff about reading. I’ve studied the art of presenting. As a blogger, author and public speaker, I’m constantly on a quest to improve my communication skills. After all, that’s what business blogging is all about… How effectively can I transfer a … Read more