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Five Rules for the Next Generation of Content

Five Rules for the Next Generation of Content

Friday, March 5, 2010

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Kids growing up in the digital age will expect and demand that content be filterable, portable, asynchronous, compelling, and interactive.

Google’s South Park Lesson

Wed, Mar 10, 2010

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Google’s South Park Lesson

Recent eytracking studies show that Google users are not looking at the real time search results, which seems to me is an authority problem, not presentation.

Print Publishing’s Public Pity Party

Mon, Mar 8, 2010

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Print Publishing’s Public Pity Party

The print publishing industry has embarked on a quixotic journey to awaken advertisers and readers from myths to which we all have apparently fallen victim.

High Five for Week Ending 7-Mar

Sun, Mar 7, 2010

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High Five for Week Ending 7-Mar

Weekly High Five lists the most interesting, compelling, and/or useful links of each week. This week’s High Five is about protecting and promoting content.

Jon DiPietro Receives Inbound Marketing Certification

Fri, Feb 26, 2010

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Jon DiPietro Receives Inbound Marketing Certification

February 26, Manchester, NH – Inbound Marketing University awards the Inbound Marketing Certification to Jon DiPietro as part of its comprehensive Internet marketing training program (http://inboundmarketing.com).
This certification acknowledges DiPietro’s proficiency in inbound marketing principles and best practices. These principles include: blogging, search engine optimization, social media, lead conversion, lead nurturing and closed-loop analysis.
DiPietro is the [...]

Three Reasons Why You Need to Own Your Personal Domain Name

Mon, Feb 8, 2010

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Three Reasons Why You Need to Own Your Personal Domain Name

48% of respondents to the Online Footprint Survey did not own their own name – here are three reasons why you must.

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